Hello you
Thanks for popping by.
I'm a Creative Director, Art Director, Designer and Illustrator, with years of experience in advertising, behaviour change and brand strategy.
I'm passionate about creativity that connects deeply with audiences, builds empathy and converts engagement into action.
The sectors I've worked in cover a broad range, from corporate to counter-terrorism, and I bring a variety of traditional and non-traditional skills to every brief. I've even picked up a handful of awards along the way.
What do you need?
Core skills:
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Conceptual thinking
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Headlines and short copy
Complementary skills:
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Brand strategy
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Language strategy
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Managing and mentoring staff
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Project management
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Client handling
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Business development
Clients
In other words...
Drew’s expertise extended well beyond the scope of what I would typically associate with someone who has a background in art direction and design. As a senior member of the agency Drew was often called on to flex his skillset, and could turn his hand to copywriting, strategy, business development, project management, production and HR, if required.
Drew’s a proper grown up: he’s collaborative, conscientious and particularly good at being able to see how work looks through a client’s eyes – a useful perspective to have in an agency. If Drew was working on one of my projects I knew it was all going to be OK.
Rachel Emms
Head of Product Marketing, Utility Warehouse
Drew is an amazing creative director and I was really lucky to be able to work with him. The feedback you receive from him is pure gold. He would steer you in the right direction if you were struggling with a project and if he wanted you to change something he would convince you with his arguments not just tell you to do so. He also trusts his staff to make their own decisions, which enables them to connect with their creativity. He is an excellent manager, always helpful, always committed to his team.
Bart Celinski
Digital Designer
Drew is an absolute star – a creative whirlwind but super-organised too. Throw in excellent client handling and commercial nous and you have the archetype for the perfect departmental lead. Every agency should have one.
