Senior Art Director & Creative Lead
From my early days training as an illustrator, I’ve seen every brief as an opportunity to tell a story visually and emotionally.
As my career has evolved, so has my interest in how the fusion of visuals and language – written or spoken – has the power to inspire action and achieve a larger, strategic objective.
More recently, I’ve dived into human psychology and behavioural science. Understanding what makes people tick helps me create work that resonates, changes behaviour and has a lasting impact.
This mix of creativity and strategy is what excites me most about art direction. It’s where ideas meet meaning, and where great work can have great effect, both commercially and socially.
I’ve worked full-time in agencies and freelanced independently, and I’m just as happy collaborating with a team as I am rolling up my sleeves and tackling things solo.
If you’d like to chat about a project, or just say hi, I’d love to hear from you.
Core skills
Conceptual thinking / Creative direction /Art direction / Graphic design / Headlines & short copy / Film, animation & audio / Illustration
Support skills
Brand strategy / Language branding / Team & project management / Client & business development
Drew is an amazing creative director and I was really lucky to be able to work with him. The feedback you receive from him is pure gold. He would steer you in the right direction if you were struggling with a project and if he wanted you to change something he would convince you with his arguments not just tell you to do so.”
Bart, Senior Designer
Drew is an absolute star – a creative whirlwind but super-organised too. Throw in excellent client handling and commercial nous and you have the archetype for the perfect departmental lead. Every agency should have one.
Anthony, Board Director
Drew’s a proper grown up: he’s collaborative, conscientious and particularly good at being able to see how work looks through a client’s eyes. If Drew was working on one of my projects I knew it was all going to be OK.