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Platform Building Materials: Product Catalogue
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400 pages
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50,000 products
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100,000 copies printed
This yearly catalogue took nearly six months to complete from start to delivery of the printed copies. We designed the page templates, shot many of the products in our in-house photography studio and sourced and handled the production.
If I'm honest, there wasn't much joy involved in this project. Apart from the time I got stranded in rural Poland for four days during the winter press pass. A crash in temperature to -30° meant we had to wait for the printer's inks to thaw in the factory. That was fun.
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